Types of Customers

16 Sep Types of Customers

If you want to achieve in your business, you have to set up your business model correctly. when we talking about the business model at that time the main element of the business model will be the type of our customers. we need to identify who will be our ideal customer. to the identified customers we need to measure two parameters.

Effort: We will consider here how much effort we need to put in marketing, sales, and operation to fulfilled customer requirements.

Return: We consider here profit margins, turn around time, and repeated business or capacity of buying other services.

Base on the above parameter you can find 4 types of customer:

Amazing Customers: Low Efforts and high return

Breadwinning customers: High Efforts and High Return

Convenience Customers: Low Efforts and Low Return

Dangerous Customers: High Efforts and Low Return

You have to find your customer type %. You might have convenience customers in your pipeline, also have breadwinning customers and amazing customers. You have to build a funnel to win more amazing customers and you need to give your more efforts to find amazing customers.

More details: https://alpeshvaghasiya.com/types-of-customers/